Exam Text:
http://www.youtube.com/watch?v=h-8PBx7isoM
1. How does the institution take an original and positive approach to road safety advertising?
2. How does the mise-en-scene contribute to the impact of the film?
3. How is the family represented in the film?
4. Why does the film appeal to such a wide audience?
THE CROSS-MEDIA STUDY.
5. Evaluate how new technologies have been used in the products in your cross-media study.
6. Intertextuality describes the way in which media products make reference to other media products that producers assume audiences will recognise.
Identify the ways intertextuality is used in your cross-media study.
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