YEAR 12 LESSON TWENTY-SIX [22nd April 13]: Homework.

The class discussed the two resources below and attempted to shape appropriate content. These two tasks should be attempted for homework.
Resources: MEST 1 Section A.
John Lewis 2012 advert: http://www.youtube.com/watch?v=8jiJShJfqmY
1. How are media forms used to engage the audience?
2. How does the advertisement communicate the brand values of JL?
3. How are relationships represented in this advert?
4. What pleasure does the advertisement offer its audience?

Let The Right One In UK trailer: http://www.youtube.com/watch?v=FqkWmUiTm3U
1. How are media forms used to engage an audience?
2. How does the institution suggest genre?
3. What pleasure does this advertisement offer its audience?
4. How are children represented in this text?

The final section of the lesson considered the cross-media study question:
'TO BE SUCCESSFUL, MEDIA INSTITUTIONS HAVE TO USE A VARIETY OF MEDIA PLATFORMS.' To what extent is this true of your case study?

Students should also consider the cross-media question:
'THE AUDIENCE HAS BEEN EMPOWERED BY NEW DIGITAL MEDIA.'
To what extent is this true of your case study?
THIS QUESTION WILL BE THE FOCUS OF OUR FINAL SESSION NEXT WEEK.

HOMEWORK: Students should attempt the two SECTION A exam questions and the cross-media study question. If you can e-mail me these responses next Saturday/Sunday I can have them marked before the Monday session.

NEXT WEEK IS OUR FINAL OFFICIAL SESSION. GET REVISING. LOTS TO DO MEDIA KIDS.