Click on link below to access a BBC article that identifies six famous advertising campaigns and how they 'changed' the way we perceive their product. The link to the Ridley Scott Apple Mac advertisement is interesting [ Ridley Scott is the director of films such as Alien and Bladerunner ] as is the famous and terrifying Lyndon Johnson political advertisement. Any engaged media student should be interested in the content of this article.
http://www.bbc.co.uk/news/world-us-canada-11963364
Click on link to access the YOU TUBE upload of the famous 'Daisy' advert created by the Democrat Party to support Lyndon Johnson's Presidential campaign in 1964. This is believed to be the first example of 'negative' political advertising as it suggests that Johnson's Republican rival, Barry Goldwater, who had stated that he may use nuclear weapons in Vietnam, could start a nuclear War if elected. Powerful stuff.
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