Students were introduced to an exemplar evaluation to help them construct a credible and relevant coursework evaluation response.
Students were then shown two films and asked to produce an 'oral' MEST 1 Section A response to both media texts. Click on link to access both media texts:
This is the NHS advert titled 'Girl's Night Out'.
http://www.youtube.com/watch?v=HAmI1MJECZ4
This is Rankin's anti-binge drinking campaign film:
http://www.guardian.co.uk/media/video/2010/may/20/rankin-anti-binge-drinking-ad
The second section of the session looked at MEST 1 Section B and considered the title:
Consider how the role of new technology in your case study. How has it enhanced audience engagement and activity?
Homework: Complete your coursework. Students should peruse both the films and think of how you would answer the cross-media study question.
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